Case study 03 of 38
Campaign · 2026
Chai Chai Co., Vesu's late night chai adda
A paid promotion on @iamsuratcity and @surat_foodie, and a website for the cafe.
- Client
- Chai Chai Co.
- Year
- 2026

Chai Chai Co. promotion carousel cover for @iamsuratcity, Vesu's late night chai adda
01The brief
Get Surat to visit a Gujarati live cafe on VIP Road, Vesu, and to save the post for their next plan. No delivery, no discounts. Just a reason to come in.
02What we did
- 01
Two carousels, one for each page, so the two audiences never saw the same post twice.
- 02
Every dish is pictured and named, two to a slide. The hook is the farsan, fried in front of you.
- 03
Seating under string lights, board games on the table and the hours, open till 2 AM, do the selling. No prices, no superlatives.
- 04
We also built the cafe's website from the brand's own photos: the menu, the hours with a live open now sign, and a franchise enquiry.
03Delivered
- Carousel for @iamsuratcity
- Carousel for @surat_foodie
- Captions for both pages
- Cafe website
The work itself.
06 frames






