Service 07 of 08 · Strategy pillar
Campaigns and launches
Store openings, menu launches and festive campaigns for Diwali, Navratri and Uttarayan, planned across your handle, our network and paid media so the whole city hears it at once.
Strategy pillar · 01
01The approach
Opening day, festival week, the big reveal.
A launch is a countdown, a reveal and a crowd. We plan all three: teasers on your handle, features across our network, creators on the day and ads that keep it going.
Festivals move Surat. We plan the calendar early, so your Diwali, Navratri or Uttarayan campaign is ready before the city starts scrolling for it.
Who it is for
Openings, new menus, product drops, events and festive pushes.
Strategy pillar · 01
The frame everything sits inside. Audits, targets and a plan before a single frame is shot.
02Deliverables
What you get.
- 01
Launch plan and timeline
- 02
Teasers and countdowns
- 03
Creator and network collabs
- 04
Live coverage on the day
- 05
Hoardings, standees and screen creative in every size
- 06
Giveaways and offers
- 07
A post-launch report
03Outcomes
What changes.
- 01
A full room on opening day
- 02
Talk that outlasts the launch
- 03
A festival plan ready in time
Talk to us about campaigns and launches.
The work, so far.
All work
04Questions
Before you ask.
No. Every brand needs something different, so we quote after a short call about your goal and your budget band. All quotes are plus 18% GST.
Kick-off is within 2 working days of your go-ahead. Launches and festive campaigns move faster when you brief us early.
Always. Every post, reel and Story comes to you first, and nothing goes live without your yes.
Surat is home, and our studio is on VIP Road. We work with brands across Gujarat and the rest of India.
Gujarati, Hindi, Hinglish and English. Our hosts and writers speak the way your customers do.
Ad spend on Meta and Google is billed at actual cost, with no markup. Our fee for running the campaigns is separate and agreed up front.
Yes. Collab reels, Story features and giveaways across the iamsuratcity network, with 1.3M+ followers across 6 pages. Ask us for the rate card.
Yes. We designed and built the iamsuratcity app and website, and we build fast, search-ready sites and apps for brands, wired for enquiries.
